Playbooks, Profit, and Personality: The Real Formula for Growth in Dentistry

A playbook matters. Done right, it adds real value to a practice by creating clarity, focus, and direction. But let’s be honest: the word playbook also makes some people flinch. It can sound like corporate dentistry at its worst; rigid, cookie-cutter, and tone-deaf to what makes each practice special. A real playbook, though, isn’t about […]
The ‘S’ In DSO Stands for Support – Not Suffocation

When I joined Advanced Dental Brands back in 2019, the organization was still called Advanced Dental Management. That name told me everything I needed to know and signaled that a fundamental shift was needed…not just in how we operated, but in our entire philosophy. The first thing we did? Drop “Management” from the name. […]
