The ‘S’ In DSO Stands for Support – Not Suffocation

Meet the team: A group of dental clinic staff wearing masks and black uniforms pose together for a photo in a dental office.

When I joined Advanced Dental Brands back in 2019, the organization was still called Advanced Dental Management. That name told me everything I needed to know and signaled that a fundamental shift was needed…not just in how we operated, but in our entire philosophy.   The first thing we did? Drop “Management” from the name. […]